WHITEPLAN
A fresh breeze of white color schemes across the brand identity, products, and website.

The Challenge
Founder Ha Thanh Viet is one of the most beloved fashion designers in Vietnam. The WHITEPLAN brand has an admirable position in the high-end customer segment just three years after its launch.
The client's request was to create a UNIQUE website, different from existing fashion websites in the Vietnamese market. The client fully trusted and handed over full authority to SAYU to decide on the content and design to build the WHITEPLAN website.
What's so unusual about it? A two-column layout?
The WHITEPLAN website is divided into two columns, with one column fixed, and the other column can be scrolled up and down by the user.
In 2019, SAYU was the first to apply this to a fashion website in Vietnam!!!
Better way to show products
A feature on a website that displays product information when the user hovers over an image of the product. The feature is designed to make it faster and easier for users to access the information they need about the product without having to click on it and wait for the information to load.
Awards
Congratulations to WHITEPLAN for being recognized as the "most beautiful fashion website" by the international community DesignRush! It's a great honor to be recognized for outstanding design in the highly competitive fashion industry.
In addition to this recognition, it's also worth noting that WHITEPLAN is now featured on the Webflow Experts directory, which is a curated list of top Webflow designers and developers. This further highlights the quality and expertise of the team behind the website.
See if SAYU. is right for you.
(It totally is.)
Let us take you on a guided tour of SAYU., where you and your team can revolutionize the way you source design. It's a game-changer, and we can't wait to show you how!


